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Together, stronger
Our Programme


Our corporate responsibility programme

Corporate responsibility has been a core element of our identity right from the very beginning. Under this scope, we analysed our areas of action and identified those where our positive footprint can be maximised. Our goal is to build a better world. 

Our global Corporate Responsibility strategy involves implementing flagship long-term social impact projects in Greece, Portugal and Brazil in collaboration with NGOs, institutions and the public sector. At the same time, we are undertaking ad-hoc activations in collaboration with our sponsored teams and National Leagues worldwide in order to address and raise awareness about critical social issues.



Proud to sponsor 

The 4 pillars direction of our CSR framework